Having an effective LinkedIn profile is essential for each and every business professional, whether you are looking for a new job, or not. It’s your online CV and should be fully completed to market yourself and optimised to ensure you can be found to expand your network. We have put together 20 top tips to improve Linkedin profiles, if you follow these easy steps, you’ll quickly improve and optimise your Linkedin profile.
20 ways to quickly improve your profile:
- Make sure the name you use is your full name, be professional and don’t use a nickname
- Include your location in the header section
- Brand your personal headline to encourage people to read your profile
- Include a couple of ways for people to contact you; email, Twitter, Facebook
- Include your industry in the header section
- Upload a professional-looking headshot (head and shoulders only taken against a plain background)
- Secure yourself a vanity URL
- Frequently update your status and share relevant stories/news
- Keep your skills section up-to-date and use all 50 skills to improve your profile’s SEO
- Use available Apps to give readers visual examples of your work; projects, pictures, CV, etc
- Keep connecting; aim to expand your network on a weekly basis and consider being a LION
- Add voluntary experience, as well as work experience
- Endorse others to get reciprocal endorsements
- Increase your credibility by securing recommendations
- Join industry-related groups
- Follow companies in your industry
- Include all your jobs so you have a complete timeline
- Make sure your profile is complete, written using bullet point statements
- Write a captivating summary to sum up your key experience, skills and attributes
- Add, complete and update as many of the sections as possible
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